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Intellectual Property RightsAThrough the years history has documented amazing men and women which have contributed overmuch of their ideas to improving society. Intellectual Property Rights plays a vital role in not just safeguarding the individual to protect the use of their ideas from misuse but it was meant to boost inventiveness and creativity.Intellectual Property Rights has evolved with the emergence of new technologies its scope has grown and several factors including globalization of economies as well as changes in the way businesses lean and politicization of IPR issues have been factors influencing its direction. If one were to asses the Philippine setting it would appear that our progress is slow comp ard to our other neighbors. Our earliest record of laws on intellectual property rights dated pole in 1947. We joined the World Organization (WIPO) in 1980 just now after 10 years after it was established and our Intellectual Property code has only taken into effect dur ing 1987. Furthermore the country is viewed as one of the nations that are weak in enforcing laws governing Intellectual Property. Resulting in Millions lost in gross for corporations and the government in taxes. Consistent enforcement is critical because of the reality that there are people who do not respect the Intellectual property rights of others. The reason whitethorn vary from greed, lack of awareness, perceived necessity, criminal intent or even an innocent mistake. When illegal copies take market share or even obscure a potential market the enforcement mechanisms become vital to not only protect the players and the entities but also the general public as well. Most of the industries that are affected include computer software, music, films, luxury goods and fashion, perfumes, books, watches, medicine among others. According to World Intellectual Property Organization (WIPO) the factors that influence the increase include a earthshaking gap in the consumer purchasing powe r, inability to meet the market demand and emergence of new technologies making it easier to produce volumes of illegal copies at faster rate.